How to Use Facebook Business Pages to Generate Sales

From time to time, I will share with you specific examples from my personal eBay business of how social media helped me generate sales.

Over the weekend, my Facebook Business Page on the Cellerciser Rebounder, the main product that I sell on eBay and elsewhere on the Internet helped me generate a couple of sales. I'll explain in detail in a moment in this blog post how one of those sales came about.

But first, I want to point out how good customer service contributed to these sales as well.

On the Cellerciser Rebounder Facebook Page, a member by the name of Joanie-Leigh who had purchased a Cellerciser from me on eBay under my TheBestRebounder account had written on the wall about how her knees were hurting following her rebounding routines.

I called my customer and arranged a time for David Hall, the creator of the Cellerciser to call her and address her issues. Following the call, here is what Joanie wrote on the Cellerciser Rebounder Facebook Page:

"Well! I must tell everyone how impressed I am with the service I received today. I wrote here about my sore knees - both Gregg and David have contacted me! I spoke with David for at least 30 minutes. He explained what might be happening with my knees and gave me some alternative exercises to try! And continued to remin...d me that he was there for support and to call whenever I had questions. How about that! just reinforces my desire to make this work!"

Yesterday afternoon, I received a question to my eBay account from a member named Karen who wrote: "I am considering this rebounder. How would i know its a 2010 model when I get it? How does it differ from the (Name of Competitor Brand removed) - I'm considering that too." Thanks Karen.

I responded to her questions adding at the end of my communication, "Feel free to peruse my feedback to see how others are satisfied with the Cellerciser. Also, go to google and type in the words "Cellerciser Facebook" and read the Cellerciser Rebounder Facebook Community page. The link to that page will show up near the top of the google search results page for that search. Another huge difference between the Cellerciser and other brands in general is customer service. You get a toll-free number that you can call in during the week to ask questions any time. Sometimes, you can even speak with the Cellerciser creator David Hall on the phone. In any event, let me know if you have any other questions or concerns. Enjoy your evening. Best regards, Gregg."

Within 30 minutes, the customer wrote back, "Thank you Gregg! I have been doing a lot of research and this confirms my choice! I'm ordering it right now and can't wait to get it!!! Thank you thank you thank you. Karen."

When you get your Facebook Business Page rolling, you will be able to use it as I do to show potential customers how others view your product. If you have a great product like I do, then you'll be able to use it to close sales.

Next up...using Squidoo.com to Generate eBay Sales